Articles

Why You Should Have a Side Hustle
Published on May 19 2017 by
Naveed Ahsan
Marketing Intern
We are living during an incredible time in history. Technology has become more accessible, making the world’s information available right at our fingertips. Yet finding a job is becoming more and more difficult and despite the increasing costs of college tuition, employers expect applicants to at le...

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Become One Step Closer to Being an Email Marketing Expert with These Email Marketing Tools
Published on May 3 2017 by
Adam Viola
Marketing Manager
Email marketing is a great way to reach an audience and is used by a business of all sizes. Whether it’s a small, medium or large scale business, applying email marketing strategies to increase customer engagement, advertising, and communication, creates a great deal of brand awareness and brand per...

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5 Ways to Expand Your Linkedin Audience
Published on April 29 2017 by
Naveed Ahsan
Marketing Intern
Linkedin just reached 500 million users which means that it is certainly one of the best places to reach your target audience. With the average income of a Linkedin member being $109,000 , you have the ability to access senior-level influencers and high-end professionals at your fingertips so it wou...

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Six Helpful Ways to Generate Qualified Sales Leads in 2017
Published on April 24 2017 by
Adam Viola
Marketing Manager
To successfully generate qualifying leads, you need to work with good customer acquisition strategies which require a detailed overview of the buyer’s persona. There are several factors that need to be considered for qualified lead generation. From the section below, you can learn about effective st...

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3 Ways to Grow Your Instagram Audience
Published on April 21 2017 by
Naveed Ahsan
Marketing Intern
Instagram is the perfect channel for businesses to utilize in order to develop a more personal relationship with their users, especially with a younger demographic. Roughly half of young adults (between ages 18-29) use Instagram and it has become one of the most popular social media channels and one...

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6 Trending Lead Generation Strategies of 2017
Published on April 18 2017 by
Adam Viola
Marketing Manager
Finding new and trending lead generation strategies is a necessary evil in order for companies to ensure their in pace with the ever-changing online marketing business environment. It plays a very significant role in increasing sales, especially in online marketing. With growing competition, it is o...

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Why You Should Hire Freelancers
Published on April 11 2017 by
Naveed Ahsan
Marketing Intern
The usage of the term “freelancer” has become more and more common throughout the years. Now with the advent of the internet and increased global competition, delegating tasks to work ready talents have become much easier and appealing. Research has shown that currently, 34% of the American workforc...

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Importance of Link Building for a Website
Published on March 27 2017 by
Frederic Voyer PMP, CPA, CCP
Sales Growth Magician
It is not really news that Google utilizes links ( check out the benefits of link building here ) to quantify the level of authority of the web pages. If a particular web page gets backlinks from the other pages, Google's algorithm increases the relative importance and ranking of the page. What Is a...

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Create Content That People Want to Link to
Published on March 16 2017 by
Adam Viola
Marketing Manager
Search Engine Optimization (SEO) is one of the most important phases for the success of any online business. It drives visitors and customers directly to your website and to specific landing pages where your company can demonstrate its worth and captivate guests to repeat their visit. SEO scores and...

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Top 5 Benefits of Link-Building for SEO Ranking
Published on March 8 2017 by
Frederic Voyer PMP, CPA, CCP
Sales Growth Magician
Many businesses are obsessed with discovering new ways to perfect their Search Engine Optimization (SEO), but sometimes even the professionals can get caught in the rabbit hole and begin to overlook the sure way tactics that drive traffic to their website. It all begins within the fundamentals of on...

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